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Electronic Commerce and Intellectual Property on the Internet: An Overview of the Concepts.


pdf icon Electronic Commerce and Intellectual Property on the Internet: An Overview of the Concepts. (565 K)
Kaetzel, L. J.; Padilla, S.

Steel Structures Painting Council (SSPC). Technologies for a Diverse Industry. SSPC 1996 Seminars. Proceedings. SSPC 96-08. November 17-21, 1996, Charlotte, NC, 184-193 pp, 1996.

Keywords:

coatings; coating materials; electronic commerce; electronic data interchange; intellectual property; Internet

Abstract:

Business use of the Internet has increased dramatically. New technologies and procedures involving Intellectual Property and Electronic Commerce will revolutionize the marketing of products and other business transactions. Intellectual Property Assets are expensive to develop and with electronic mediums can be disseminated widely, with or without the owner's approval, in minimal time and minimal cost. Electronic Commerce transactions must be secure and must be integrated into an organization's marketing and information dissemination procedures. Without controls in place the assets and information can be pilfered or misused without the owner's knowledge. The following is a brief discourse into the subject matter and will provide a beginning point into understanding these two complex subjects.